CeriFi was managing more than a dozen separate brand websites and multiple ecommerce systems, leading to inconsistent customer experiences, content duplication, and major inefficiencies across operations.

Marketing was hamstrung by a fragmented backend, outdated CMS, and an inability to track or scale campaigns effectively. Even running paid ads was off the table due to platform limitations, resulting in lost revenue opportunities.

Fusionary took over a stalled replatforming project and rebuilt CeriFi’s entire ecommerce ecosystem using BigCommerce Multi-Storefront with a headless architecture. We layered in Builder.io for brand-specific content control, Algolia for real-time filtering, and a custom checkout system with institutional features.

This overhaul unified all brands under a single backend, restored advertising capabilities, and delivered a 40% year-over-year revenue increase, while dramatically reducing admin load and improving customer experience.

Fusionary delivered a fully integrated, scalable digital platform tailored for multi-brand, compliance-driven education. The system now enables centralized operations, smarter content management, and dynamic customer journeys with real-time data driving decisions.

The rebuild enabled new revenue channels, streamlined purchasing for institutions, and gave the marketing team the insights they needed to optimize campaigns and user engagement.